About me

I am Stela Lupushor - a workplace humanist helping organizations navigate AI adoption without losing their humanity. As founder of Reframe.Work Inc., I advise startups, enterprises, and governments on human-centered work transitions, blending strategic foresight with practical implementation.

My work is grounded in decades of experience transforming workplace practices at organizations including Fidelity Investments, TIAA, and IBM, where I led people analytics functions and built future-of-work strategies. Before that, I shaped workforce transformations at Price Waterhouse and PwC Consulting for clients across industries.

As faculty at NYU, I teach Digital Workplace Design, Managing Analytics Function, Design Thinking for HR and other classes to the next generation of HR leaders.

I serve as a Senior Fellow at the Conference Board Strategic HR Forum, shaping the research agenda for practitioners worldwide.

I am the co-author of two books on workplace transformation: Humanizing Human Capital: Invest in Your People for Optimal Business Returns and Humans At Work: The Art and Practice of Creating the Hybrid Workplace.

I founded amazing.community, a nonprofit expanding the work horizon for women 45+.

Recognized as one of the Top 100 HR Influencers and Top 40 Global Influencers in HR Tech, I have served as a judge for MIT's Inclusive Innovation Challenge, MIT Solve, WITSA and CES. I hold a diploma in Mathematics and Computer Science, speak English, Romanian, and Russian.

Why Reframe.Work?

The world of work is perpetually changing. AI, demographic shifts, changing worker expectations, hybrid work, the gig economy and so on - these aren't isolated trends. They're interconnected disruptions that require a very different approach.

I founded Reframe.Work Inc. because I believe organizations need more than consultants who tell them what to do. They need partners who help them see clearly, think systematically, and act with both urgency and humanity.

The name says it all: we need to reframe how we think about work. We need to put humans back at the center of workplace design.

Humans are not resources to be managed but people to be served.